Embrace Remarkability and Permission Marketing
Dear Young Entrepreneur,
In the vast ocean of business, your unique ship needs a remarkable flag to stand out. Be the purple cow in a field of monotonous black and white cows. I advise you to embrace this idea of being remarkable because it’s what catches attention and builds a loyal tribe of followers.
Traditional marketing is dead; embrace permission marketing. Seek to engage and build relationships with your audience by providing value and earning their permission to market to them. Respect their time and attention, and they will reward you with their loyalty.
Remember, stories spread, not facts and figures. Craft a compelling narrative that aligns with your brand and values. Make it resonate with your target market and watch it spread like wildfire.
Lastly, don’t fear failure; embrace it as a stepping stone toward success. Iterate, adapt and learn from each setback. Your journey will be a series of experiments, so stay curious, keep learning, and don’t be afraid to pivot when needed.